Pizza in London has undergone a flavourful transformation in recent years. Once known for standard takeaway chains, the capital is now brimming with artisan pizza companies offering gourmet ingredients, unique dough recipes, and wood-fired ovens imported from Naples. Whether you’re craving a classic Neapolitan or a bold twist with truffle oil and wild mushrooms, London has a slice to suit every palate.
This blog explores the top 10 pizza companies in London, selected through a blend of customer reviews, menu quality, service, and local reputation. Each one brings something distinctive to the table literally.
What Makes a Pizza Company Stand Out in London?
Authentic Ingredients and Traditional Craftsmanship
In a competitive food scene like London, only those with true commitment to quality survive. What separates top-tier pizza companies from the rest is their devotion to authenticity.
The best use double zero flour for their dough, San Marzano tomatoes for their sauce, and Fior di Latte or Buffalo mozzarella for the perfect melt. These ingredients sourced directly from Italy are essential for capturing the true taste of Neapolitan pizza.
Creative Menus and Local Influences
While tradition is key, innovation has carved its place on the London pizza scene. From charcoal-infused dough to plant-based cheeses, pizza companies that innovate with respect to local tastes are winning over modern food lovers. Many of these restaurants reflect London’s multiculturalism, fusing classic Italian styles with British and international ingredients.
Community Presence and Customer Loyalty
Successful pizza businesses don’t just make food they create experiences. Whether it’s through collaborations with local chefs, sustainability programmes, or consistent quality across locations, a loyal customer base stems from more than just flavour. Top pizza companies are rooted in the communities they serve, and many started as small pop-ups or backyard kitchens.
Top 10 Pizza Companies in London
1. Pizza Pilgrims – “From Naples to London, One Slice at a Time”
What started as a street food van run by two brothers has grown into one of London’s best-known pizza companies. Pizza Pilgrims built its name by faithfully replicating the Neapolitan pizza-making process from sourcing Caputo flour and San Marzano tomatoes to importing wood-fired ovens directly from Italy.
Their pizzas are chewy, charred, and full of flavour, with customer favourites like the Double Pepperoni & Spicy Honey gaining cult status. The casual, vibrant atmosphere and strategic locations make it a hit for both dine-in and delivery.
Signature Offering
48-hour proved dough baked at 500°C delivers soft, blistered crusts.
Top Choice For
Those craving authentic Neapolitan pizzas with bold flavours.
Pricing: £8–£14
- Website: www.pizzapilgrims.co.uk
- Phone: +44 20 3005 2930
- Email: info@pizzapilgrims.co.uk
Review: ★★★★☆
“Insanely good crust, spicy honey topping is game-changing. Always fresh and fast!”
Pizza Pilgrims Locations in London
| Location | Address | Postcode |
|---|---|---|
| Soho | 11 Dean Street, Soho | W1D 3RP |
| Covent Garden | 23 Garrick Street, Covent Garden | WC2E 9BN |
| Shoreditch | 136 Shoreditch High Street | E1 6JE |
| Victoria | 11-12 Buckingham Palace Rd, Victoria | SW1W 0PP |
| Oxford Circus | 29-31 Great Marlborough Street | W1F 7JA |
| Westfield London | The Balcony, Westfield, White City | W12 7GF |
| Camden | 102 Camden High Street, Camden Town | NW1 0LU |
| Canary Wharf | 7 Park Drive, Wood Wharf | E14 9GG |
| London Bridge | 8 Borough High Street, London Bridge | SE1 9QQ |
| Selfridges | Food Hall, 400 Oxford Street | W1A 1AB |
| Queen’s Park | 23-25 Lonsdale Road, Queen’s Park | NW6 6RA |
2.Franco Manca – “The UK’s Original Sourdough Pizzeria”
Franco Manca transformed London’s pizza culture by introducing slow-risen sourdough, using a long-aged starter that brings rich, tangy character to every bite.This now-iconic chain started in Brixton Market and has grown rapidly due to its accessible pricing and consistent quality.
Franco Manca keeps it simple: no fuss, no frills, just freshly made dough and responsibly sourced toppings. Their seasonal menu also adds variety and supports British farmers.
Flagship Dish
Naturally leavened sourdough with organic tomato and British mozzarella.
Ideal For
Budget-conscious diners who want artisan quality.
Pricing: £6–£11
- Website: www.francomanca.co.uk
- Phone: +44 20 7734 9330
- Email: Contact form
Review: ★★★★☆
“Affordable but never compromises on flavour. Love the seasonal specials!”
Franco Manca Locations in London
| Location | Address | Postcode |
|---|---|---|
| Brixton | 4 Market Row, Electric Lane, Brixton | SW9 8LD |
| Soho | 51 Berwick Street, Soho | W1F 8SJ |
| Chiswick | 144 Chiswick High Road | W4 1PU |
| Tottenham Court Rd | 98 Tottenham Court Road | W1T 4TR |
| South Kensington | 91 Old Brompton Road | SW7 3LD |
| Richmond | 12 Red Lion Street, Richmond | TW9 1RW |
| Wimbledon | 20 The Broadway, Wimbledon | SW19 1RF |
| Canary Wharf | Jubilee Place, Unit RP540, Canary Wharf | E14 5NY |
| London Bridge | Unit 1, 4-6 Tooley Street, London Bridge | SE1 2SY |
| Belsize Park | 216 Haverstock Hill | NW3 2AE |
| Ealing | 16 The Green | W5 5DA |
| King’s Cross | 1-2 Bernard Street | WC1N 1LJ |
3.Homeslice – “Big Flavours, Even Bigger Slices”
Homeslice is where experimental toppings meet XXL pizzas. What began as a travelling wood-fired oven in Covent Garden has evolved into a series of trendy restaurants scattered across London.
Each 20-inch pizza is designed for sharing and features unexpected combinations like Goat Shoulder & Kale or Mushroom, Ricotta & Pumpkin Seed. The thin, chewy base and creative approach make Homeslice a hotspot for both adventurous eaters and pizza traditionalists alike.
Hero Item
Inventive toppings served on massive, 20-inch wood-fired bases.
Perfect For
Group dining and pizza lovers who enjoy sharing.
Pricing: £6/slice – £24/full pizza
- Website: www.homeslicepizza.co.uk
- Phone: 020 7440 0850
- Email: info@homeslicepizza.co.uk
Review: ★★★★☆
“Love the bold flavour combos. A lively atmosphere makes it a go-to spot for group dinners and relaxed evenings out.
Homeslice Locations in London
| Location | Address | Postcode |
|---|---|---|
| Covent Garden | 13 Neal’s Yard, Seven Dials, Covent Garden | WC2H 9DP |
| Fitzrovia | 52 Wells Street, Fitzrovia | W1T 3PR |
| Shoreditch | 374-378 Old Street, Shoreditch | EC1V 9LT |
| White City | WestWorks, Wood Lane, White City Place | W12 7TU |
| City | 36-38 Bow Lane, City of London | EC4M 9AY |
| Marylebone (Pop-up) | 53 Marylebone High Street (Check seasonal status) | W1U 5HS |
4.Yard Sale Pizza – “Local Pizza with a Cult Following”
Launched in a Hackney back garden, Yard Sale Pizza has grown into one of East London’s most beloved pizza brands. Combining top-tier ingredients with playful branding and limited-edition collaborations (including with chefs from Dishoom and MasterChef), Yard Sale has carved out a niche for creative, high-quality pizzas. Their delivery network is reliable, and the cosy pizzerias are ideal for casual meals with friends.
Top Selection
Award-winning collaborations and slow-fermented dough.
Best Suited To
Perfect for East London residents who enjoy bold flavour combinations and dependable delivery service.
Pricing: £10–£16
- Website: www.yardsalepizza.com
- Phone: 020 3095 7000
- Email: hello@yardsalepizza.com
Review: ★★★★★
“Love their limited collabs—always fresh, always exciting. A real neighbourhood gem!”
Yard Sale Pizza Locations in London
| Location | Address | Postcode |
|---|---|---|
| Clapton | 105 Lower Clapton Road, Clapton | E5 0NP |
| Finsbury Park | 54 Blackstock Road, Finsbury Park | N4 2DW |
| Leytonstone | 622 High Road Leytonstone | E11 3DA |
| Hackney Road | 184 Hackney Road, Bethnal Green | E2 7QL |
| Walthamstow | 15 Hoe Street, Walthamstow | E17 4SD |
| Crystal Palace | 2 Central Hill, Crystal Palace | SE19 1DJ |
| East Dulwich | 63 Lordship Lane, East Dulwich | SE22 8EP |
| Tooting | 110 Upper Tooting Road, Tooting | SW17 7EN |
5.Pizza Union – “Fast, Flavourful, and Affordable”
Pizza Union excels at delivering fast, flame-cooked pizzas that don’t sacrifice quality. These Roman-style thin crusts are fired in a 400°C oven and ready in minutes.
With locations in high-traffic areas like King’s Cross and Spitalfields, it’s the go-to for a quick lunch or post-work bite. The menu is streamlined but satisfying, with pizzas priced under £8 making it one of the most affordable gourmet options in the city.
Popular Pick
Speedy Roman-style thin crust pizzas with modern toppings.
Tailored For
Busy professionals or students seeking value and speed.
Pricing: £4–£8
- Website: www.pizzaunion.com
- Phone: +44 20 7278 9425
- Email: contact@pizzaunion.com
Review: ★★★★☆
“Fast, cheap, and delicious—ideal for a quick, no-fuss pizza fix.”
Pizza Union Locations in London
| Location | Address | Postcode |
|---|---|---|
| King’s Cross | 246-250 Pentonville Road, King’s Cross | N1 9JY |
| Aldgate | 29 Leman Street, Aldgate East | E1 8PT |
| Spitalfields | 25 Sandy’s Row, Spitalfields | E1 7HW |
| Dalston | 14 Kingsland High Street, Dalston | E8 2JP |
6.Zia Lucia – “Dough Is the Star Here”
Zia Lucia’s unique selling point is its variety of doughs. Guests can choose between traditional, wholemeal, gluten-free, and the visually striking activated charcoal base.
With wood-fired ovens and classic Italian toppings, it’s a delightful mix of innovation and tradition. Founded by friends with roots in Rome and Sardinia, Zia Lucia brings family-style warmth to every table.
Best Dough
Charcoal, wholemeal, and gluten-free bases baked to perfection.
Perfect Match For
Foodies exploring alternative doughs and authentic Italian flavours.
Pricing: £7–£13
- Website: www.zialucia.com
- Phone: +44 20 7700 3708
- Email: info@zialucia.com
Review: ★★★★☆
“Charcoal base is amazing—tasty, light, and Instagram-worthy. Great atmosphere too.”
Zia Lucia Locations in London
| Location | Address | Postcode |
|---|---|---|
| Islington | 157 Holloway Road, Islington | N7 8LX |
| Hammersmith | 61 Blythe Road, Hammersmith | W14 0HP |
| Wandsworth | 356 Old York Road, Wandsworth | SW18 1SS |
| Aldgate East | 12 Aldgate High Street, Aldgate | EC3N 1AF |
| Wembley Boxpark | Unit 22, Boxpark Wembley, Olympic Way | HA9 0JT |
| Balham | 61 Balham High Road, Balham | SW12 9AP |
| Stoke Newington | 196 Stoke Newington High Street | N16 7JD |
7.Voodoo Ray’s – “Giant NYC Slices with London Attitude”
Inspired by the New York-style slice, Voodoo Ray’s is all about bold flavours and late-night indulgence. Their 22-inch pizzas are sold by the slice, and menu items like “Hot Mix 5” and “Queen Vegan” reflect the brand’s playful, inclusive vibe. It’s a popular post-club destination in East London and perfect for those craving big, greasy, cheesy comfort food.
Highlight Feature
Huge slices, bold toppings, and late-night vibes.
Ideal Customer
Night owls and slice-lovers who want something fast and filling.
Pricing: £4–£5 per slice
- Website: www.voodoorays.com
- Phone: +44 (0) 20 7249 7865
- Address: Dalston, Peckham, Camden
- Email: manchester@voodoorays.com
Review: ★★★★☆
“Massive slices and banging toppings. Great post-pub snack!”
Voodoo Ray’s Locations in London
| Location | Address | Postcode |
|---|---|---|
| Dalston | 95 Kingsland High Street, Dalston | E8 2PB |
| Peckham | 133 Rye Lane, Peckham Levels, Peckham | SE15 4ST |
| Camden Market | North Yard, Camden Market, Chalk Farm Road | NW1 8AH |
8.Crust Bros – “Custom Pizza, Sustainable Planet”
Crust Bros combines artisan pizza-making with a sustainability mission. Located near Waterloo, they offer a build-your-own experience with over 30 toppings to choose from. The dough is hand-stretched, and the company plants a tree for every pizza sold. Their award-winning restaurant was named the UK’s Best Pizza at the National Pizza Awards.
Key Option
Custom-built pizzas with sustainable, eco-friendly principles.
Top Pick For
Eco-conscious eaters who want full control over their pizza.
Pricing: £8–£16
- Website: www.crustbros.co.uk
- Phone: 020 7928 7276
- Address: 113 Waterloo Rd, SE1 8UL
- Email: hello@crustbros.co.uk
Review: ★★★★★
“The best build-your-own pizza I’ve ever had. Plus, love their green mission!”
Crust Bros Locations in London
| Location | Address | Postcode |
|---|---|---|
| Waterloo | 113 Waterloo Road, London | SE1 8UL |
| Wandsworth | 90 Wandsworth High Street, London | SW18 4LB |
9.Made of Dough – “Neapolitan Roots with a Spanish Twist”
Made of Dough was born in Brixton and has since expanded to Peckham, serving Naples-style pizza with a Mediterranean edge. They use a 60-hour fermented dough and blend Italian ingredients with Spanish ones like Chorizo Iberico and Manchego cheese. Their commitment to freshness and high-heat wood-fired cooking ensures every pizza is bursting with flavour.
Special Ingredient
Southern European fusion—Italy meets Spain on a pizza.
Go-To For
Fans of bold, smoky flavours and rich toppings.
Pricing: £10–£14
- Website: www.madeofdough.com
- Phone: 020 7738 2629
- Address: Brixton, Peckham
- Email: info@madeofdough.com
Review: ★★★★☆
“Unreal chorizo pizza—crispy, spicy, and packed with flavour. A real hidden gem.”
Made of Dough Locations in London
| Location | Address | Postcode |
|---|---|---|
| Peckham | 182 Bellenden Road, Peckham | SE15 4BW |
| Brixton | Unit 12, Brixton Market, Coldharbour Lane | SW9 8PR |
10.Santa Maria – “Where Tradition Rules the Oven”
Santa Maria is one of the few pizzerias in London to earn AVPN (Associazione Verace Pizza Napoletana) certification, a stamp of true Neapolitan quality. Their pizzas stick closely to Naples tradition: simple toppings, blistered dough, and a soft centre. The Ealing and Fitzrovia branches are relaxed and inviting, ideal for a taste of Italy without the flight.
Core Strength
AVPN-certified Neapolitan pizza made the traditional way.
Best Enjoyed By
Purists looking for a genuine taste of Naples.
Pricing: £10–£13
- Website: www.santamariapizzeria.com
- Phone: +44 20 7436 9963
- Email: Info@santamariapizzeria.com
Review: ★★★★★
“The closest I’ve had to Naples pizza in London. Simple, beautiful, and authentic.”
Santa Maria Locations in London
| Location | Address | Postcode |
|---|---|---|
| Ealing | 15 St. Mary’s Road, Ealing | W5 5RA |
| Fitzrovia | 160 New Cavendish Street, Fitzrovia | W1W 6YR |
| Islington | 92-93 Upper Street, Islington | N1 0NP |
| Brentford | 5A Market Place, Brentford | TW8 8FJ |
| Chelsea | 147 King’s Road, Chelsea | SW3 5TX |
How Do London’s Best Pizza Companies Compare?
| Company Name | Style | Standout Feature | Price Range | Google Rating |
| Pizza Pilgrims | Neapolitan | Spicy honey pizza, wood-fired taste | ££ | 4.6 |
| Franco Manca | Sourdough Neapolitan | Affordable and authentic | £ | 4.5 |
| Homeslice | Artisan Giant | 20-inch creative pies | £££ | 4.4 |
| Yard Sale Pizza | Indie Neapolitan | Collaborations & delivery excellence | ££ | 4.7 |
| Pizza Union | Roman-Style Fast | Budget-friendly, quick fire | £ | 4.4 |
| Zia Lucia | Innovative Dough | Charcoal, wholemeal options | ££ | 4.6 |
| Voodoo Ray’s | NYC-Style | Pizza by the slice | ££ | 4.3 |
| Crust Bros | Custom Neapolitan | Eco-friendly + build-your-own | ££ | 4.6 |
| Made of Dough | Neapolitan-Spanish | Small batch, artisan quality | ££ | 4.5 |
| Santa Maria | Traditional Neapolitan | AVPN-certified, authentic Naples | ££ | 4.7 |
What Trends Are Shaping London’s Pizza Scene?
Rise of Plant-Based Options
Vegan toppings are no longer a side note. From cashew-based cheese to jackfruit pepperoni, plant-based menus are expanding fast.
Emphasis on Dough Quality
Dough fermentation, alternative grains, and heritage wheat are now focal points for artisan pizza brands aiming for digestibility and depth of flavour.
Digital and Delivery-First Models
Ghost kitchens, app-based loyalty schemes, and real-time delivery tracking are making pizza more accessible than ever.
How Are Pizza Companies Innovating in the Capital?
Innovation is a core ingredient in London’s most successful pizza businesses. Beyond taste, these companies are rethinking their approach to sustainability, technology, and community engagement.
Sustainable Operations
Brands like Crust Bros and Yard Sale Pizza are leading the way with tree-planting initiatives, compostable packaging, and carbon footprint reduction strategies.
Tech-Driven Convenience
Delivery integration, mobile ordering, and QR-code menus have become essential tools for customer convenience, especially post-pandemic.
Collaboration Culture
From limited-edition pizzas with celebrity chefs to seasonal menus using local ingredients, pizza companies stay fresh and engaging through collaboration and experimentation.
Conclusion
The pizza scene in London is more than just booming. it’s redefining how we enjoy one of the world’s favourite foods. These top 10 pizza companies in London represent the best of tradition, creativity, and community spirit.
Whether you’re after the rustic authenticity of Santa Maria, the build-your-own flexibility of Crust Bros, or the quirky indulgence of Voodoo Ray’s, there’s a pizzeria in the capital to suit your mood and taste.
By combining local flair with global inspiration, London’s pizzerias are creating more than great food—they’re building local icons, slice by slice.
FAQs About Pizza Companies in London
Which pizza company is best for authentic Neapolitan pizza?
When it comes to traditional Neapolitan pizza in London, Santa Maria and Franco Manca stand out for their authentic methods and adherence to AVPN standards.
Where can I find gluten-free or alternative doughs?
Zia Lucia offers four types of dough, including charcoal and gluten-free, tailored to different dietary needs.
What pizza restaurants are best for delivery in London?
Yard Sale Pizza and Pizza Union have streamlined, high-rated delivery services across North and Central London.
Are there eco-conscious pizza companies in London?
Crust Bros leads the way in eco-friendly dining with compostable packaging and a green pledge to plant a tree for every pizza sold.
Which pizza brand offers the most customisation?
Crust Bros allows full pizza customisation, from base to toppings, without compromising on quality.
What’s a good option for group dining or parties?
Homeslice’s 20-inch pizzas and Homeslice-style drinks menu make it ideal for groups.
Are vegan pizzas widely available in London?
Yes, many top pizza companies now feature vegan pizzas, including Voodoo Ray’s, Yard Sale, and Franco Manca.