In today’s digital landscape, London stands as a powerhouse for creative brand storytelling and influencer marketing has become the cornerstone of that movement. With businesses of all sizes striving to connect with modern audiences, influencer marketing companies have emerged as essential partners for building credibility, boosting engagement, and driving authentic consumer action.
This article explores ten of the most innovative influencer marketing agencies based in London. Whether you’re a startup looking to go viral or a global brand planning your next campaign, these firms offer the tools and talent to elevate your presence.
What Makes an Influencer Marketing Company Stand Out in London?
London agencies operate in one of the most competitive digital markets in the world. What separates the best from the rest is their ability to merge data with creativity, tap into both niche and mass-market influencers, and deliver measurable results.
From micro-influencer collaborations to large-scale campaigns, the top firms understand platform dynamics especially on Instagram, TikTok, and YouTube. They offer everything from strategic planning and influencer sourcing to video content creation and performance tracking.
In addition, strong local knowledge gives these companies an edge in creating culturally relevant campaigns that resonate with UK audiences while maintaining global scalability.
Which Are the Top 10 Influencer Marketing Companies in London?
1. Socially Powerful – “The Agency That Makes Brands Famous”
Socially Powerful has grown into one of the most recognised influencer marketing firms globally, with a strong footprint in London. Their focus on performance-led campaigns means they don’t just chase reach they track measurable business outcomes.
They work across TikTok, Instagram, YouTube, and Twitch, supporting global and local brands. Their influencer network spans over 45 countries, offering scalability for multinational campaigns.
With clients like Huawei, Nivea, and LVMH, their portfolio speaks volumes. Their in-house video production and paid social team give them an edge in delivering end-to-end services. If your brand wants fast impact with long-term results, Socially Powerful delivers.
Focus Area
Cross-platform influencer strategy and integrated campaign execution
Best Fit
Brands seeking large-scale, data-driven influencer campaigns
Pricing: Custom pricing based on deliverables
- Website: https://www.sociallypowerful.com
- Phone: +44 20 8798 0898
- Address: 69 Old Street, London, EC1V 9HX
- Email: hello@sociallypowerful.com
Review: ★★★★★
“They transformed our product launch into a global conversation. ROI exceeded our expectations.”
2. The Goat Agency – “Data Meets Influence”
The Goat Agency has set itself apart with a data-first approach to influencer marketing, offering a complete in-house solution for brands in need of transparency and results. With offices in London and New York, their global campaigns span 70+ countries.
Their proprietary tech platform analyses creator performance and aligns them with campaign goals. Goat has delivered high-profile work for Dell, Tinder, and Adidas, showcasing their versatility across industries.
Their team also manages content production and paid social amplification. As part of WPP, they have extensive resources and strategic reach. Goat is ideal for brands looking for performance at scale.
Core Strength
Data-led influencer selection with robust campaign reporting
Best Served
Enterprises looking for global campaigns with granular metrics
Pricing: Bespoke quotes depending on scope
- Website: https://goatagency.com
- Phone: +44 20 3735 9054
- Address: 154-160 Fleet St, London EC4A 2DQ, UK
- Email: james.hacking@sociallypowerful.com
Review: ★★★★☆
“Their platform gave us clarity and confidence in our influencer investments.”
3. Audiencly – “Where Influence Meets Impact”
Audiencly is a leading influencer marketing and social media agency with a strong presence in London and across Europe. Known for working with both content creators and major international brands, they offer full-service campaign management from influencer identification and negotiation to reporting and optimisation.
Audiencly has developed successful campaigns for brands such as Disney, NordVPN, and Epic Games. They focus heavily on gaming, tech, and lifestyle sectors, leveraging influencers across YouTube, TikTok, and Twitch.
The agency combines creative content strategy with in-depth data tracking, ensuring every campaign delivers tangible results. With a growing global network of creators, they help brands connect with communities that convert.
Area of Focus
Cross-platform influencer campaigns with creative and conversion-driven execution
Most Effective For
Gaming, tech, and lifestyle brands targeting younger digital audiences
Pricing: Custom pricing depending on creator level and deliverables
- Website: https://www.audiencly.com
- Phone: +44 20 3885 0595
- Address: London, UK Harbour Yard, Unit G5 | Chelsea Harbour | SW10 0XD
- Email: hello@audiencly.com
Review: ★★★★☆
“They helped us engage a global gaming audience with incredible ROI and reach.”
4. Fanbytes by Brainlabs – “Mastering Gen Z and Youth Culture”
Fanbytes is the leading name in Gen Z-focused influencer marketing, now strengthened by their acquisition by Brainlabs. The agency thrives on viral TikTok and Snapchat campaigns that tap into internet trends and memes. They’ve helped brands like McDonald’s, Nike, and Universal Music reach youth audiences through native content.
Fanbytes runs an in-house studio, Bytesized, that creates short-form video at scale. Their deep understanding of what’s culturally relevant ensures campaigns feel authentic, not staged. Based in Soho, they combine creativity with clear ROI. If your target market is under 30, Fanbytes is the right partner.
Niche Area
Short-form content strategy for Gen Z and Millennial audiences
Perfect For
Youth-oriented brands in fashion, entertainment, and tech
Pricing: Based on platform and volume of content
- Website: https://fanbytes.co.uk
- Phone: +44 20 4538 8504
- Address: 6–10 Lexington Street, London, W1F 0LB
- Email: hello@fanbytes.co.uk
Review: ★★★★☆
“Their TikTok campaign had our brand trending in less than a week.”
5. Pulse Advertising – “Creativity Meets Commerce”
Pulse Advertising has become a go-to agency for fashion, lifestyle, and luxury brands that want high-quality storytelling paired with strategic campaign planning. With a team in London, they offer creative direction, influencer management, and full content production services.
Their campaigns for clients like Porsche, Tommy Hilfiger, and Lancôme show their global competence. Pulse also runs an in-house academy for influencer development, supporting talent and clients alike. Their ability to merge aesthetic visuals with measurable business results makes them a top pick. They’re ideal for brands that care about image as much as engagement.
Expertise
Luxury influencer storytelling with premium production value
Best For
Fashion, beauty, and lifestyle brands seeking aspirational campaigns
Pricing: Premium pricing; campaign-based
- Website: https://www.pulse-advertising.com
- Phone: +44 20 3966 5630
- Address: 152–160 City Road, London, EC1V 2NX
- Email: contact@pulse-advertising.com
Review: ★★★★☆
“They helped us break into the UK market with style and substance.”
6. Zorka.Agency – “Performance with Precision”
Zorka.Agency blends influencer marketing with performance metrics to offer campaigns that deliver conversions, not just awareness. Based in London with global reach, Zorka specialises in mobile-first strategies, particularly for app promotion and tech services.
Their campaigns are data-led, with detailed reporting on every piece of influencer content. The agency has worked with brands like Wargaming, Viber, and Binance.
Their ability to combine influencer outreach with paid acquisition sets them apart. Zorka is an excellent choice for companies looking to scale growth quickly through digital influence.
Key Competency
Mobile-first influencer campaigns with a performance focus
Best Choice For
Apps, fintech, and tech startups looking for rapid scaling
Pricing: Mid-range to premium depending on objectives
- Website: https://zorka.agency
- Phone: +44 20 3868 7081
- Address: 99 Bishopsgate, London, EC2M 3XD
- Email: london@zorka.agency
Review: ★★★★☆
“Our app downloads surged within two weeks of campaign launch.”
7. Influencer – “Built by Creators, for Creators”
Founded by YouTuber Caspar Lee and entrepreneur Ben Jeffries, Influencer has grown into a major player in the London influencer scene. Their focus is on long-term partnerships between creators and brands, built on shared values and storytelling. Their proprietary platform makes campaign management, reporting, and compliance seamless.
With clients like MAC Cosmetics and Pepsi, they’ve proven success in beauty, finance, and consumer goods. Influencer’s campaigns stand out because they focus on depth, not just reach. They are well-suited for brands seeking genuine relationships with their audiences through creators.
Strength
Relationship-driven campaigns with long-term creator partnerships
Ideal For
Consumer brands prioritising brand alignment and content consistency
Pricing: Tiered pricing models or custom retainers
- Website: https://influencer.com
- Phone: +44 20 3865 2223
- Address: 33 Queen Street, London, EC4R 1AP
- Email: info@influencer.com
Review: ★★★★★
“They helped us build trust with our audience, not just clicks.”
8. Disrupt – “Not Your Average Influencer Agency”
Disrupt is known for running edgy, unconventional influencer campaigns that get people talking. Based in Shoreditch, they thrive on fast-paced, culturally relevant content that challenges norms.
Their campaigns for food, fitness, and lifestyle brands often include guerilla marketing, viral stunts, and creative video. Disrupt combines influencer outreach with content production and sometimes traditional PR. Their tone is bold, fun, and unapologetic. If your brand wants to stand out in a crowded feed, Disrupt is ready to push the limits of what’s possible on social media.
Specialty
High-impact campaigns with creative and rebellious flair
Best For
Challenger brands looking to disrupt their industry
Pricing: Flexible per project with fast turnarounds
- Website: https://disruptmarketing.co/
- Phone: 020 7653 6709
- Address: The Johnson Building, 77 Hatton Garden, London EC1N 8JS
- Email: hello@disruptmarketing.co
Review: ★★★★☆
“It felt like having a viral newsroom working on our campaign.”
9. Komodo – “Experience, Amplified”
Komodo brings influencer marketing, PR, and experiential marketing under one roof. Their ability to merge real-world events with online amplification sets them apart. Based in London, they cater to premium brands launching new products or hosting exclusive activations.
Komodo’s influencer campaigns often tie into larger brand narratives and are supported by celebrity partnerships or curated media coverage. They’ve worked with major global brands in travel, fashion, and entertainment. If your brand wants to make a splash both online and offline, Komodo offers the full spectrum.
Distinction
Event-driven influencer campaigns with premium media support
Ideal Client
Luxury and lifestyle brands hosting product launches or events
Pricing: Custom packages, typically premium tier
- Website: https://komododigital.co.uk
- Phone: +44 191 815 1211
- Address: The Leather Market, London SE1 3ER
- Email: hello@komododigital.co.uk
Review: ★★★★☆
“Their launch event and influencer strategy gave us instant credibility.”
10. Billion Dollar Boy – “Creativity at Scale”
Billion Dollar Boy operates at the intersection of content production and influencer marketing. Based in London, the agency serves global brands looking to scale their visual storytelling.
They function like a creative studio, delivering branded content through influencers that looks like premium media. Their campaigns for Heineken, Versace, and Tag Heuer showcase their high production values. BDB’s internal tools allow them to manage creator partnerships across borders and platforms. If creative excellence and consistent branding matter, this is the team to watch.
Expertise
Content-first influencer campaigns with cinematic quality
Most Appropriate For
Global brands prioritising visual impact and scalability
Pricing: Premium level for large-scale campaigns
- Website: https://billiondollarboy.com
- Phone: +44 20 3051 9577
- Address: 64 Great Eastern St, London EC2A 3QR
- Email: info@billiondollarboy.com
Review: ★★★★★
“Their videos could easily pass for Netflix trailers truly stunning visuals.”
How Can You Choose the Right Influencer Marketing Partner in London?
Start by assessing your brand’s objectives: Are you looking for viral reach, deeper engagement, or regional awareness? The right agency should understand your voice, target audience, and desired outcomes. It’s also essential to look at past work, pricing structures, and the breadth of their influencer network.
Check if they have experience in your sector be it fashion, fitness, fintech, or food. A strong agency will not only manage influencers but become an extension of your brand team.
What Services Do Top Influencer Marketing Companies in London Offer?
The leading agencies go far beyond just connecting you with influencers. Their core services often include:
- Strategy development and audience research
- Influencer identification and contracting
- Content production and direction
- Paid amplification and ad placement
- Real-time reporting and ROI tracking
- Cross-platform execution (TikTok, Instagram, YouTube)
The goal is to deliver full-funnel marketing from brand awareness to conversions.
How Much Do Influencer Marketing Services Cost in London?
Influencer campaign costs vary depending on scale, platform, influencer tier, and content production needs. Here’s a general breakdown:
| Service Type | Estimated Cost Range |
| Micro-Influencer Campaign | £1,500 – £5,000 |
| Mid-Tier Influencer Campaign | £5,000 – £15,000 |
| Celebrity/Top-Tier Campaign | £15,000 – £100,000+ |
| Full-Service Monthly Retainer | £3,000 – £20,000+ |
Some agencies offer flexible pricing for startups and SMEs, especially for one-off projects.
Are London-Based Influencer Agencies Suitable for Global Campaigns?
Yes, many London agencies manage campaigns across North America, Europe, Asia, and beyond. Thanks to in-house translators, localisation teams, and international influencer rosters, they can adapt messaging to fit global markets without losing brand consistency.
London’s multicultural talent pool also makes it easier to create culturally nuanced campaigns.
What Is the Future of Influencer Marketing in London?
Influencer marketing is moving towards authenticity, long-term partnerships, and AI-enhanced targeting. Expect a rise in nano and micro-influencer campaigns that prioritise trust over reach. Brands are also investing in video content, particularly for TikTok and Reels, and placing emphasis on real-time performance metrics.
With London being a creative and tech hub, local agencies are well-positioned to drive the next wave of influencer innovation.
Conclusion
Choosing the right influencer marketing company in London can be the difference between a trending campaign and a forgettable one. The ten agencies featured above bring a diverse set of strengths from data intelligence to creative storytelling. As the influencer space continues to evolve, partnering with the right team ensures your brand remains culturally relevant, digitally active, and audience-connected.
FAQs About Influencer Marketing Companies in London
What industries benefit most from influencer marketing in London?
Fashion, fitness, beauty, finance, and tech are leading sectors leveraging influencer campaigns in the UK capital.
How do London agencies measure influencer campaign success?
They track engagement rates, conversions, reach, audience growth, and sentiment analysis, using platforms like Google Analytics, CreatorIQ, and in-house tools.
Do London agencies work with micro-influencers or only celebrities?
Many prefer working with micro- and nano-influencers for authenticity and higher engagement rates, especially in niche markets.
What’s the difference between influencer marketing and PR?
Influencer marketing focuses on content creators with social media audiences, while PR manages media coverage and public perception through journalists and events.
Are influencer marketing results trackable and ROI-based?
Yes, especially when UTMs, discount codes, and performance tracking tools are used.
How long do influencer campaigns typically last?
Short-term campaigns last 2–4 weeks; brand ambassador or ongoing collaborations may run for 6–12 months or more.
Can startups afford top influencer marketing agencies in London?
Many agencies offer custom packages or one-time project pricing to accommodate startups and SMEs.